Privacy Policy

Privacy Policy

Last updated: [la fecha en que publiques la página]

MSK Ortho ("MSK Ortho," "we," "us" or "our") provides hands-on ultrasound education for clinicians. This Privacy Policy explains what information we collect through mskortho.com, how we use it, and the choices you have.

By using this website or submitting a training request, you agree to the practices described here.

Who we are

MSK Ortho
alfredo@mskortho.com
954-505-6406

Information you give us

When you submit a training request or contact us, we collect the information you enter in the form:

• Full name
• Email address
• Phone number
• Practice or clinic name
• City, state or country
• Specialty
• Program of interest and number of additional providers
• Any notes you choose to include

We use this information to respond to your request, scope a training agenda, schedule a session and follow up about your inquiry.

Information collected automatically

When you visit the site, we and our service providers automatically collect technical information including your IP address, browser type, device type, operating system, referring page, pages viewed and time spent on the site. This is collected through cookies and similar technologies described below.

Information we do not collect

We do not ask for and do not want protected health information, patient records, patient images or any clinical data about identifiable individuals through this website. Do not submit patient information through our contact form.

How we use your information

We use the information described above to:

• Respond to training requests and inquiries
• Schedule, deliver and follow up on training sessions
• Process course and ebook purchases
• Issue CME documentation where applicable
• Send administrative messages about a training you have requested or booked
• Send marketing communications, where you have opted in
• Measure how visitors find and use our website
• Operate, maintain and improve the website
• Comply with legal obligations

We do not sell your personal information.

Cookies and tracking

This website uses cookies and similar technologies to operate, remember your preferences, measure performance and understand how visitors use our pages.

Essential cookies. Required for the site to function. Our website is hosted on Webflow, which sets cookies necessary to serve pages and process form submissions.

Google tag, Google Analytics and Google Ads. We use the Google tag (gtag.js) to send website activity to Google Analytics 4 and to Google Ads. These services set cookies on your device, including cookies beginning with _ga used by Google Analytics to distinguish visitors and measure sessions, and _gcl_au used by Google Ads to attribute conversions and, where enabled, to show you our ads on other websites and apps in the Google network. The information collected includes your IP address, the pages you view, how you arrived at our site and how you interact with it.

Google processes this information on our behalf and under its own terms. You can read how Google uses data from sites that use its services at policies.google.com/technologies/partner-sites.

Your controls. You can:

• Block or delete cookies through your browser settings. Blocking essential cookies may prevent parts of the site from working.
• Opt out of Google Analytics on any browser by installing the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.
• Turn off personalized advertising from Google at myadcenter.google.com.

Service providers

We share information with third parties that help us run our business:

• Webflow, which hosts this website and processes form submissions.
• Google, which provides the analytics and advertising measurement described above.
• The third-party platforms that host and sell our ebooks and online courses, and the payment processors those platforms use.
• Our email and scheduling tools, where used to reply to your request or confirm a training.

These providers may only use your information to perform services for us.

We may also disclose information when required by law, to enforce our agreements, or to protect the rights, safety or property of MSK Ortho, our clients or others.

Payments

Purchases of ebooks and online courses are completed on third-party platforms, which handle payment processing under their own privacy policies and security standards. MSK Ortho does not receive or store your full payment card number.

How long we keep your information

We keep training request and client information for as long as needed to provide our services and to meet our legal, accounting and CME recordkeeping obligations, and then delete or anonymize it. Website analytics data is retained according to the retention period configured in Google Analytics.

Your choices

Marketing emails. You can unsubscribe at any time using the link in any marketing email. You will still receive messages about a training you have requested or booked.

Access, correction and deletion. You may request a copy of the personal information we hold about you, ask us to correct it, or ask us to delete it. Write to alfredo@mskortho.com. We will respond within the time required by applicable law.

If you are in California. The California Consumer Privacy Act gives California residents the right to know what personal information we collect, to request deletion, to correct inaccurate information, and not to be discriminated against for exercising these rights. We do not sell personal information. To make a request, email alfredo@mskortho.com.

If you are in the European Economic Area or the United Kingdom. You have the right to access, correct, delete, restrict or object to our processing of your personal information, and the right to data portability. You may also lodge a complaint with your local supervisory authority. We process your information on the basis of your consent, our legitimate interest in responding to your inquiry, or the performance of a contract. To make a request, email alfredo@mskortho.com.

International transfers

MSK Ortho is based in the United States. If you contact us from outside the United States, your information will be transferred to and processed in the United States, where data protection laws may differ from those in your country.

Security

We use reasonable administrative, technical and physical safeguards to protect the information we collect. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Children

This website is intended for licensed clinicians and healthcare professionals. It is not directed to anyone under 18, and we do not knowingly collect personal information from children.

Links to other sites

Our website may link to third-party sites, including the platforms that host our courses and ebooks. We are not responsible for the privacy practices or content of those sites. Review their privacy policies before submitting information.

Changes to this policy

We may update this Privacy Policy from time to time. We will post the revised version on this page and update the "Last updated" date above. Material changes will be communicated by email where we have your address.

Contact us

Questions about this Privacy Policy or about how we handle your information:

MSK Ortho
alfredo@mskortho.com
954-505-6406